Personalized Results
with Search Engine
Turn every query into a unique discovery experience. Personalized Search reranks search results in real time based on each user’s preferences and behavior, transforming every search into a personalized content journey.
Reorders standard search results by aligning with individual user profiles
Makes discovery feel more intuitive and relevant from the very first interaction
Supports lean-forward (active search) and lean-back (suggested content) use cases
Combines personalization with business rules to balance relevance and strategy
