Turn behavioral intelligence into targeted promotions

Personalize every promotion, retain more users, grow and monetize the audiences that drive your business.

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Target Promotions That Drive Revenue

Grow LTV through smarter, context-aware upsell strategies

Make your promotions timely, relevant, and performance-driven. Marketing Engine identifies the highest-value offer for each user and delivers it at the moment they’re most likely to convert.

Retain and win-back subscribers

Deliver tailored nudges that revive interest and prevent churn.

Detect disengagement and respond instantly. Marketing Engine selects the most effective retention action, whether a promotion, reminder, or personalized content push, to reactivate dormant or at-risk viewers and protect recurring revenue.

Develop High-Value Audiences

Understand who converts and scale your reach to similar viewers.

Reveal what draws users in and what keeps them engaged. Marketing Engine analyzes audience patterns to shape content mixes, promotions, and acquisition campaigns, so you attract viewers who truly fit your service.

A promotional tool set designed for entertainment streaming platforms

Optimizing UX beyond content

Apply personalization and UX automation also to embrace new marketing “objects” like messaging & notification, video & audio ads format, in-product ads & promotions. 

 

Know your customer micro-persona

Measure personalization and customer journey effectiveness
for each personas to uncover a higher degree of users analysis. Discover how users consume your service in various way.

Key use cases

Upsell Offer Selection

Analyze multiple content catalogs to identify opportunities for algorithm optimization and guide smarter content investment decisions.

Personalized Promotions

Curated offerings and promotional messages tailored to each user’s preferences and delivered based on user activity, scoring or time triggers.

Churn Prevention

Target users at risk of cancellation by offering attractive promotions before they act. If a subscriber initiates the cancellation, inject an offer to encourage retention.

Win-back Promotions

Employ a “win-back” strategy with lost subscribers, tailoring content, pricing, and timing of the win-back offer to maximize re-engagement.

Turn behavioral intelligence into targeted promotions!

Book a meeting with our experts to explore how ContentWise helps operators keep viewers connected and loyal.

ContentWise Italy HQ 
Via Schiaffino, 11
20158, Milano
T: +39 02 4951 7001

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12130 Millennium Drive
Los Angeles, CA 90094 

T: +1 323 524 0524

ContentWise USA Boston 
211 Congress Street 
Boston, MA 02110 
T: +1 617 936 0212

Email contact
info@contentwise.com